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Color-Treated Hair |
Color-Treated Hair: The hair fiber is weakened
and the ends become flaky. |
Hair coloring, bleaching and perming are used
to make hair more beautiful, however, even
advanced formulations and applications sometimes
leave hair dry, damaged, and lackluster. These
techniques are based on chemical reactions
that modify the hair structure, and despite
careful neutralization, remaining alkalinity
can persist. Hair scales remain open leading
to a loss of radiance and poor color fixation.
The PHYTO Solution:
Close and smooth the hair scales using the
acidity of citrus fruit to soften, nourish,
and provide UV protection for hair.
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Phytocitrus vital radiance shampoo with grapefruit extract
Phytocitrus vital radiance mask with plant butters and grapefruit extract
Phytomist instant hydrating conditioner with lotus flower |
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| copyright
© Alès Group USA, Inc. All rights reserved. |
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